The Ones to Know: Fashion & Culture Favorites
- Text Tyniece McKelvey
- Design Paige Nuckols
Cheers to an incredible year of spotlighting fierce creators who have thrived across a variety of niches, from lifestyle and fashion to travel and beyond! We're sharing some of our favorite trendsetters to help reignite your passion and fuel your creativity as we step into the new year.
Jess Xu
Fashion Creator & Stylist
Jess is the epitome of maximalism in fashion, crafting a unique universe with each outfit that radiates personal style and confidence like no one else. Her avant-garde aesthetic has opened doors to collaborations with brands like Hypebae and Swarovski, to name a few. Beyond her creative work, Jess has shared her insights as a panel speaker and has been featured on The Today Show. Through her clothing and content, Jess beautifully merges her passion for art and culture, inspiring others to embrace and express their most creative selves.
Dallas
Creative Director
Dallas is a creative director and fashion creator originally from DC, with a background in both art and business. Her unique approach to fashion has earned her features in top publications like Vogue and Essence. Beyond her one-of-a-kind style, Dallas has a gift for visual storytelling, transforming what others might consider simple content into captivating, fully realized creative pieces. Her warm, inviting personality has also helped her build a strong, intimate connection with her audience.
Harry Hill
Internet Personality & Writer
Harry is a NYC-based internet personality and writer who has been creating content for the past five years. Known for his humor and larger-than-life personality, he’s built a loyal following that loves the unpredictability of his daily life. With his growing social media presence, Harry has collaborated with brands like Coach, 7-Eleven, Ray Ban and more, keeping his audience hooked and excited for what's next.
Drew Joiner
Fashion Creator
Drew is a fashion creator from Denver, focusing on fashion, art and culture. He hosts the weekly podcast, “Beyond the Garment with Drew Joiner,” where he explores topics like fashion, content creation and culture. With a background in basketball and marketing, Drew has now fully embraced his passion for content creation, using his platform to inspire others to authentically express themselves both in daily life and on social media.
Rochelle Brock
Photographer & Director
Rochelle is a Brooklyn-based photographer and director whose journey began by capturing plus-sized Black women, a group often underrepresented in the fashion and art world. She is passionate about creating work that uplifts and celebrates women of color, bringing beauty and authenticity to every project. With a versatile portfolio spanning fashion, beauty and lifestyle, Rochelle's unique approach to content creation fosters genuine connections with her audience.
