
Account Director, Media Relations and Communication (FinTech) - New York
New York City
Do you pitch ideas like it's your job? It could be.
Day One Agency—Campaign Magazine’s Agency of the Year and PRovoke Media’s Creative Agency of the Year—is hiring! We’re looking for an Account Director to join our growing media relations team and drive fintech storytelling for our clients. The right candidate understands the digital payments landscape and has strong relationships with the reporters who cover it. This role will build on the consumer storytelling we've established for our clients, and will be responsible for showcasing the technology, innovation and thought leaders behind the financial services products and services we represent.
At your core, you’re a storyteller and know in your gut what will stop people in their scroll. You’re a self-starter with the drive and curiosity to dive into complex topics and the writing and storytelling skills to bring them to life in a compelling way through earned media. You’ll take pride in your work, show initiative, collaborate with our team, and go the extra mile to ensure we creatively tell stories that break through and “earn it” for our clients.
Our company culture is at the core of everything we do. It defines our vibe. It’s what makes every day, Day one. We offer a highly collaborative environment (even as we work from a distance in this new remote world) where smart and hyper-passionate people come together to solve creative communications challenges. It’s no secret; we work hard, but only on the things we love. From the day this agency was created, we vowed to only work on projects that fire us up and that’s still true.
We emphasize and value all of our relationships—they’re what powers us. Our colleagues, clients, and partners are the most important part of our business. So if you want to join a fast-growing, award-winning, creative team, we’d love to hear from you.
This position is full time and is only available in New York City.
Responsibilities
This role will be our go-to fintech expert, and will counsel our team and clients on the current media landscape, reporter feedback and new ways to break through. Responsibilities include developing and executing earned media/storytelling strategies that position our clients as leaders in fintech, build strong brands and achieve key business objectives.
Strategy: Develops and executes earned media strategies that help us arrive at earned stories that earn a reaction; Centers strategy both in realtime counsel and proactive, big picture planning; Understands the fintech space, they key players and the media landscape
Account Management: Displays attention to detail across all team work product; reviews and finalizes materials; leads programs as assigned
Media Relations: Develops earned storytelling strategies and compelling pitches that break through; Identifies relevant media targets; Leverages existing contacts and builds media relationships on behalf of the clients and agency; Pitches and lands compelling earned stories; Owns media opportunities from start to finish; Lands big picture stories as well as timely, opportunistic pieces
Materials Development: Assists in creating written materials (narratives, pitches, releases, blog posts, bylines, etc.); Reviews and edits executive briefing materials
Writing Skills: Excellent writing and editing skills; Able to write and edit materials and provide direction to ensure quality control
Team Counsel: Works closely with and advise account team leads for relevant questions, support brainstorms and other client needs
Client Relations: Key contributor to client workstreams, projects and programs; Builds trust with client contact and teams; Professional and able to analyze and contextualize information to inform strategic recommendations
Organizational: Able to see the big picture while managing the tactical. Solutions oriented while demonstrating a high level of organizational skills; Sees projects through to completion; Great attention to detail; Confidence and competency in reviewing team work product
Bridging Across the Agency: Collaborates with peers to further the mission, goals and culture of the agency
Relentless Curiosity: Always looking for what’s new, next and never been done before. Open to experimentation and pushing the boundaries
Requirements
Relevant brand experience across fintech, digital payments and/or financial services industries
Track record of successfully developing earned storytelling plans - inclusive of timely media strategies, unique story angles and pitch materials all in pursuit of positive earned coverage
Success in securing media coverage
Success in managing multiple short- and long-term plans simultaneously
Experience engaging mid- to senior-level clients
Bachelor's Degree in Communications, English, Public Relations or Marketing preferred
7-9 years of media relations experience; agency/client experience is a plus
Major Bonus If You
Experience working across a wide range of client categories – including lifestyle brands, food and beverage/spirits, consumer tech, fashion and more.
Compensation + Benefits
We value all of our employees and are happy to provide comprehensive benefits to help support them holistically in the best way we can. We offer all our employees:
Health Care (Medical, Dental, Vision)
“Take-As-You-Need” Paid Time Off and Company Paid Holidays
Fresh Thinking Fridays
Summer Fridays
Annual Technology Stipend
401K Retirement Plan with Company Match
Paid Parental Leave
Commuter Benefits
Company Credit Card
Uber Business Account
New Business Referral Bonus
Employee Referral Bonus